You Don’t Have to Be a Software Company to Think Like One

You Don’t Have to Be a Software Company to Think Like One

By Fouad Bendris

Lessons from Disney, Delta, and Nordstrom.

Every business is, willingly or unwillingly, a competitor on a software playing field, no matter which sector it’s in. You’re competing against platforms like Uber in transportation, Google in automotive, Airbnb in hospitality, LinkedIn in recruiting, Netflix in television, and the list goes on. In a world underpinned by ever more powerful, affordable, and public technology platforms, software is still king. And its importance as a source of value will only continue to grow.

Fouad Bendris’s insight:
Codify proprietary knowhow and use digital platforms to scale and monetize your offerings. The big opportunity here stems from identifying which of your company’s unique capabilities can be built into a software layer that can then be made available at scale over digital platforms …

Source:: Strategy & Governance

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